I am an experienced journalist and editor who has led teams covering arts and entertainment, lifestyles, health and breaking news for major news organizations.
As Head of Special Projects for TODAY Digital, I focus on content strategy, planning and creating editorial franchises for TODAY.com. I launched a new website, NBC News BETTER, and helped develop new series like TODAY's One Small Thing, a daily newsletter and Instagram account.
Previously I worked as Health Editor at NBC News Digital and at The Associated Press on the national news desk, then asap, an award-winning multimedia project for young readers, and finally in lifestyles and entertainment. As Entertainment and Lifestyles Editor, I oversaw a staff of 14.
I am also a picture book author, represented by Lindsay Davis Auld at Writers House and excited to make my publishing debut in 2022!
I live in Brooklyn with my journalist husband and two children, who are my everything.
Find my professional information on LinkedIn.
Follow me on Twitter @lisatolin